Holiday Templates
for Mailchimp

Mailchimp Experts Partners

You can't say no when you get a call from Mailchimp's CTO asking you to create sixty holiday-themed templates in sixty days for their twelve million userbase. Even if it seems impossible.

Key Results

60

Holiday templates delivered, on time and schedule

1100

Time invested by our team during eight hectic weeks

Billions of emails sent.
Literally.

First Stop,
Thanksgiving

We kickstarted the project in order and without any margin for error. We needed to get the templates up a month before each related holiday and were already running behind.

Each day we'd send a few design options to Mailchimp, receive their feedback, iterate, and get approval. During the next morning we'd code, test and deliver. 

ThanksGiving-Template10

Then came the spooky ones

A Hallowing set featuring original illustrations, a cute octo-kid monster, an ominous raven and a thriller-like zombie hand. 

Click the thumbnails to see a detailed version.

Halloween11
Halloween-Template02
Halloween-Template06
Halloween09
email marketing template for halloween
Halloween-Template05
Halloween-Template01

And then was Christmas time

The biggest part of the project. Thirty emails including responsive layout - which wasn't a thing yet, and was quite challenging to achieve.

Santa was proud of us!

Click the thumbnails to see a detailed version.

email marketing template for Xmas
Template_Xmas_17xxx
Template_Xmas_13
Template_Xmas_07
Template_Xmas_16
Template_Xmas_04
Template_Xmas_02
Template_Xmas_10xxx

And a final set for those resolutions we'd definitely get done this year

Ten New Year’s templates to greet clients, friends, and client-friends. 

Click the thumbnails to see a detailed version.

A final set to close an incredible project.

Template_NYear_08
Template_NYear_07
Template_NYear_03


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